5 Design Directions

Sedo Navigation
Proposals

5 distinct design directions from UX, content & web experts —
each exploring a different philosophy for how Sedo should lead users through its platform.

01 Search First 02 Bold Brand 03 Glass 04 Mega 05 Classic

Design Directions

5 Proposals

May 2026
01

Search First

Vercel / Linear

Search is Sedo's core verb — make it the gravitational centre of the nav, not an afterthought.

  • Minimal chrome keeps cognitive load near-zero; users arrive to act, not browse
  • Progressive disclosure: secondary links collapse until the user signals intent
  • Search occupies 60% of header width — impossible to miss on arrival
Quiet nav, loud search
View Proposal
02

Bold Brand

Stripe / Webflow

Brand equity is Sedo's biggest moat — the nav should lead with identity, not utility.

  • Deep-navy palette signals trust and authority in the domain transaction space
  • Large-type wordmark merges brand presence with navigational power
  • Category megamenu surfaces all product areas from a single interaction
Brand confidence first
View Proposal
03

Glass

Framer / Raycast

Glassmorphism communicates modernity while letting hero content breathe beneath the nav.

  • Blur + translucency creates depth without heavy borders — nav floats, not anchors
  • CI blue active states tie the nav to Sedo's brand color
  • Scroll-triggered opacity shift keeps nav usable on all backgrounds
Depth through transparency
View Proposal
04

Mega Menu

HubSpot / Salesforce

Sedo's product breadth demands a navigation that surfaces everything at once — buy, sell, park, appraise, auction.

  • Rich sub-panels enable feature discovery without deep page drilling
  • Editorial cards inside the panel add context — nav becomes a content touchpoint
  • Full width dropdown anchored in CI navy — immersive without leaving the page
Full depth, always reachable
View Proposal
05

Classic

Close to current sedo.com

A familiar white-header nav that mirrors the current sedo.com structure using the same components as the other proposals.

  • Single-row header: logo, nav links, search and auth all in one bar
  • Light background with CI navy accents — high legibility, zero friction
  • Card-style flyouts from proposal 01, restyled for a light surface
Familiar, no surprises
View Proposal

The header is the first impression. These 5 proposals answer 5 different questions about how Sedo should orient users — from radical search-first minimalism to enterprise-depth mega-menus. Each reflects a coherent philosophy about who the primary user is and how they think.

Contributors

Design Team

Each proposal was shaped by a cross-functional team of specialists.

UX Architect

Information Architecture

Defined user journey maps, task-flow hierarchies, and the IA underpinning all five nav structures.

Content Strategist

Copy & Labels

Wrote navigational labels, microcopy, and the editorial rationale for each proposal.

Visual Designer

Brand Expression

Defined colour systems, typographic scales, spacing tokens, and the visual personality of each proposal.

Interaction Designer

Motion & States

Specified hover states, transitions, animation timing, and keyboard/mobile behaviours.

Frontend Engineer

Build & QA

Translated designs to production HTML/CSS, optimised performance, and validated WCAG AA compliance.